Guide to placing ads on social networks

STEP 1

Define the target audience for your product or service.

STEP 2

Make a list of Telegram channels, Facebook groups, and Instagram accounts where your potential buyer might be present.

STEP 3

Check all channels for fake subscribers.

STEP 4

Compare your ideas with the available statistics on channels.

STEP 5

Choose the most effective channels.

STEP 6

Contact channel (group) administrators about the possibility of placement and cost.

STEP 7

Check the possibility of official payment for placement.

STEP 8

Select channels.

STEP 9

Create an overall advertising campaign plan.

STEP 10

Calculate the budget for the advertising campaign, including possible costs for copyrights.

STEP 11

Create a post.

STEP 12

When creating a post, pay attention to the copyrights of the image used.

STEP 13

When creating a post, follow the rules for creating an effective selling message.

STEP 14

Submit the created post for approval to the selected channels.

STEP 15

Get confirmation of agreement on placement and confirmation of cost.

STEP 16

Agree on the date and time of publication on each of the selected channels.

STEP 17

Make the payment for publication.

STEP 18

Make sure that the payment is received and the publication will be released.

STEP 19

Make sure you are given a document confirming the payment.

STEP 20

On the day and time of publication, check if the publication has been released on all planned channels.

STEP 21

Check if the text is displayed correctly and if the links work in the publication.

STEP 22

Get official documents about the service provided.